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Marketing Matchmaker

ยฉ This is part of 'Made to Measure Marketing' by Gretta Ford | Set Up To Succeed

Mini Podcast Series

Instead of a full ongoing podcast, create a short 3โ€“5 episode series around one focused topic (e.g. "5 Myths About Puppy Training"). Can be shared via email or as a podcast.

Marketing Stage
2: Build Connection ๐Ÿค3: Inspire Action โšก
Best suited to:
Educators ๐Ÿ“ฃEngagers ๐ŸŽญ
Service Type
Online Services ๐Ÿ’ป
Social Media?
Not Social Media
Initial Time/ Effort
Med (5-10 hrs)
Ongoing Time/ Effort
Low
Cost
FREE
Possible Success Measures
  • Number of listens/downloads per episode
  • Increased traffic to linked services or lead magnets during/after the series
Recommended Resources