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Marketing Matchmaker

ยฉ This is part of 'Made to Measure Marketing' by Gretta Ford | Set Up To Succeed

Lead Magnets

Offer a valuable freebie (e.g., guides, checklists, mini-trainings) in exchange for an email address to attract potential clients and nurture leads.

Marketing Stage
2: Build Connection ๐Ÿค3: Inspire Action โšก
Best suited to:
Educators ๐Ÿ“ฃOptimisers โš™๏ธ
Service Type
Local Services ๐Ÿ“Online Services ๐Ÿ’ป
Social Media?
Not Social Media
Initial Time/ Effort
Med (5-10 hrs)
Ongoing Time/ Effort
Low
Cost
FREE
Possible Success Measures
  • Number of downloads/sign-ups
  • Growth in email list
  • Conversion rate from leads to paying clients
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